Samantha Goldberg
MSW | Founder & CEO | Coach, Trainer & Consultant
she / her
Why me? Because I’ve lived it.
I know what it feels like to lead something powerful while secretly feeling like a fraud and questioning your worth.
Being a leader, especially a newer leader, is hard as hell. Being a neurodiverse leader navigating systems of oppression and, well, the world, while trying to lead, is even more challenging. It's such a complex experience with layers most people never see, often full of contradictions, vulnerability, and noise. I'm passionate about helping values-aligned leaders find their own rhythm, so their leadership feels not just effective but deeply human and empowering.
As a business owner, former therapist, and neurodivergent human, a large part of my work focuses on helping high-achieving leaders connect with their authenticity and voice without pushing past their nervous systems or abandoning their values in the process. My approach is deeply rooted in LGBTQIA+-affirming, neurodivergent-affirming, HAES-aligned, and anti-diet principles, and I'm able to blend both professional and lived experience to help you build sustainable systems and lives that work with your brain and body--not against them. Ultimately, my goal is to help you feel grounded in your leadership, confident in your voice and how you show up in the world, and equipped to lead in a way that actually feels good to you.
I don’t coach from a pedestal or what I’ve read in a textbook. I coach from the wreckage I crawled out of. I coach from a deep passion for helping people feel witnessed, supported, and deeply understood so they can finally move through the shame, imposter syndrome, self-protection, and exhaustion that is holding them back from truly showing up in their life and leading in the ways that they want to.
This isn’t mindset fluff—it’s real, grounded, gut-level coaching for people who are done waiting for permission to take up space.
No two coaching journeys are the same, but here’s what you can expect when you begin with me:
A coach who sees you not just as a client, but as a full person with history, context, and complexity.
Space held for your whole truth—especially the parts you’ve been hiding—without having to perform.
High energy, high honesty, and zero tolerance for shame-led leadership or shame-based living.
A space that welcomes your laughter, your grief, your rage, your confusion—all of it.
Honest, but compassionate, reflections that invite insight—not shame.
A full-body reclaiming of your life—not performative ‘empowerment’.
Please note that this is not therapy: I’m not here to diagnose or treat anything. This is coaching—forward-focused, action-oriented, and rooted in radical honesty. If you need therapy, I can help you find the right fit.
LANGUAGES SPOKEN
English
APPROACHES
Empowering
Trauma-Informed
Identity Affirming
Collaborative
Authentic
CONCERNS I SUPPORT
Shame & Imposter Syndrome
Partners of First Responders
Identity & Self-Worth
Leadership & Executive Struggles
Stress & Overwhelm
YOU CAN FIND ME
Trying a new restaurant or watching a crime doc with my partner, letting our dogs walk us, wandering in an antique store, or overheating my Cricut!
I’M ALL ABOUT
Authentic humans, challenging shame-driven habits and hustle culture, and building a life that feels aligned with this season and supports true wellness.
Practitioner Details
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Sam does not accept insurance.
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$150 (55-minute session)
$225 (90-minute session)
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East End
Telehealth
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Business Coaching
Shame Coaching
Leadership & Executive Coaching
ADHD Coaching
Business Consulting
Inclusivity Consulting
Training & Speaking
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Adults (18+)
Specialties
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Coming soon!
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Coming soon!
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Coming soon!